Align your Brand and Balance Sheet for a better bottom line
“Available as a 90-minute, 3-hour or 6-hour interactive workshop”
A brand is an experience, when it offers a positive experience it generates positive publicity. The best way of building a sustainable brand in a recession is to successfully integrate your traditional and social media and to use every member of your team as part of the marketing plan. Allow each team member to leverage their assets, manage their liabilities and develop their potential.
This half-day or full-day workshop develops your team into marketing managers and includes an interactive component called ‘the personal balance sheet’, so that each individual understands how to leverage their personal strengths for benefit to the bottom line of the business.